Neoscape created an interactive iPad application for L&L Holding Company's new building 195 Broadway, a meticulously redeveloped, landmarked office building in the heart of Manhattan. The branded application combined elements of the neoclassical building’s past, from its tiled floors and terracotta ceilings, with a definitive eye toward the future. The app was carefully designed to create an intuitive user experience, and neatly packaged renderings, floor plans and test-fits with a gallery and stylized map with callouts of key neighborhood amenities.