System Identity

by True Company

The Consorzio Camerale per il Credito e la Finanza is a traditional public Italian institution that recently switched its mission to promoting, supporting and encouraging businesses in accessing complementary finance, credit and Fintech. The institution’s mission is to be in line with the market and its target by adopting an innovative corporate imagine reflecting the future. The rebranding project is built on the development of a new logo and a new naming: the institution becomes an innovator in its reference market, without losing its authoritarian tone.

Bronze in Branding 2019

Design Director
Matteo Mascetti
Consorzio Camerale per il Credito e la Finanza
Design Team
Matteo Mascetti, Camillo Addis
Consorzio Camerale per il Credito e la Finanza, IT
True Company, IT

Account Director
Amanda Frascolla, True Company
Art Director
Camillo Addis , True Company
Design & Innovator Director
Matteo Mascetti, True Company

Share this design on Facebook