nuance

by Wei-Ching Huang

For the imagination of typical New York women — You can always find her brunching at a lovely brunch restaurant in Greenwich Village or strolling around the Upper East Side — They are confident, independent, dynamic, wise, and flexible; live in a big city, enjoy the active modern lifestyle.

The design was inspired by Art Deco. The intention was to create a sleek and anti-traditional elegance that symbolized the detail of individually crafted luxury perfume. The distinguishing features of the perfume bottle are simple, clean shape, with a streamlined look. The brand image and the color tone of the brand are also following the design style of perfume and the perfume bottle.

Prize

Bronze in Packaging Design 2019, Non-Pro

Created by:

Design Director

Wei-Ching Huang

Company/University or Design School

Pratt Institute

Website

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