One of the largest online retailer of aftermarket ink and toner cartridges and office supplies. They manufacture high quality low costs branded products in this category and pride themselves on award winning customer service.

What we did
• Updated the corporate logo without losing the DNA of the original design consisting of hexagons, CMYK and initials
• Back it up with a foundation (pillars) that state the meaning of the new logo identity
• Created a branding system that extends to:
Corporate Collateral
Packaging
Website
Social Media
Employee Culture Items
Signage