Rainier Coffee Roasting Lab

by ZHAOYI WANG DESIGN

Rainier Coffee Roasting Lab works in three branches of coffee business: coffee roasting, coffee equipment, and catering. I try to convey to customers the coffee roasting allowed us to enjoy and feel the taste and aroma of real coffee.
The rounded-corners logotype brings a warm human touch to the lab. Illustration and the dotted line between texts make a connection to the “scientific” processes happening in Rainier coffee lab, which bring energy and young feeling to it, also creating the most visually attractive brand for coffee lovers.

Prize

Gold in Branding 2018

Created by:

Design Director

Zhaoyi Wang

Design Company

ZHAOYI WANG DESIGN

Client

Rainier Coffee Roasting Lab