ThoughtSpot's annual Beyond Conference gathers top visionaries, thought leaders, and Fortune 500 executives from the world of data analytics. The challenge for 2020 was preserving the energy of the cutting-edge conference as ThoughtSpot made the shift from in-person to a virtual event.
ThoughtSpot turned to leftchannel for a conference opener magnetic enough to engage thousands of attendees joining online from around the world. The opening animation needed to build anticipation and set the stage for the overall conference experience.
In the opener, geometric symbolism depicts the journey of AI-powered analytics on the way to form a mighty alliance with the cloud, building energy along the way and ultimately ushering in the conference title and theme. Our team's intimate understanding of the ThoughtSpot brand allowed us to move swiftly within a condensed timeline and create a piece that punctuates ThoughtSpot's position as a company driving the future of analytics.
Gold in Main Title Design 2022
Taehee Lee, Jon Rooney, Sesshu Abe, Jacquelyn Daum
Executive Creative Director: Alberto Scirocco
Director / Designer: Taehee Lee
Motion Designer: Jon Rooney
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