Entry Title:

GE Healthcare Website Redesign

Category:

Professional Website Design

Position:

Bronze

Design Director:

SPINX Digital

Company:

SPINX Digital

Client:

GE Healthcare

Website:

http://www.gehealthcarecamdengroup.com/

Individual Credit:

Sukesh Jakharia, CEO, SPINX Digital

Individual Credit:

Ryan Gould, Project Manager, SPINX Digital

Individual Credit:

Jeffrey Lo, Lead Designer, SPINX Digital

Individual Credit:

Lisa Steward, Director of Projects & Strategy, SPINX Digital

Individual Credit:

Keyur Ajmera, Lead Developer, SPINX Digital

Individual Credit:

Greg Szimonisz, Account Executive, SPINX Digital

Individual Credit:

Nilesh Macwan, Project Manager, SPINX Digital

We worked with GE Healthcare to freshen up their very outdated site that had major usability issues and lacked brand cohesion. Our team outlined a strategy to elevate the user experience by leading with thought leadership across the entire site, allowing site visitors to quickly understand and validate their areas of expertise. With clearly defined goals and a solid UX Strategy, we were able to provide GE Healthcare with a beautifully redesigned website that educates, validates, and drives site visitors to contact them.