Pop of Personality

by Scentsy

We’re fully dedicated to the art of self-expression, and this was an invitation to all Scentsy Consultants and customers to make their own trend-setting statement. We identified four big home décor trends and transformed them into stylish themes: Botanical Haven, Mix & Match, Indie Spirit and Wide Open Spaces. What better way to promote the campaign than with cleverly layered videos, using stop motion graphics. With hand-drawn elements and live human intervention, our Pop of Personality videos go from two-dimensional to 3D and back again, taking the viewer on an unexpected journey.


Video 1


Video 2


Video 3


Video 4

Prize

Silver in Digital Ads and Campaigns 2018

Created by:

Design Director

Alixandra Williams

Design Company

Scentsy

Website

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Design Team

Jeremy Ryan, Beth Williamson // Lead Copywriter: Dalia Griffith

Video (direct link)

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