The World's Paper Company

by Thackway McCord

Sylvamo is the world's paper company, honoring the promise of paper to educate, communicate and entertain – sustainably. Thackway McCord created the name Sylvamo when the company spun off from International Paper creating the worlds largest pure play paper production business. Sylvamo, reflecting the company's role as a steward of sustainable forests, combines the Latin words for forest, "silva," and love, "amo" creating "love of forests." The paper airplane icon is a symbol of aspiration and business focus, the warm purple color connotes both love and stability and is unique in a marketplace of green and the paper wave supergraphic suggest opportunity and progress.

Prize

Gold in Branding 2022

Silver in Logos 2022

Silver in Services - Other 2022

Created by:

Lead Designer

Kat McCord

Design Company

Thackway McCord

Profile Website

click here

Client

Sylvamo

Design Team

Steve Clarke, Kevin Grzejka

Video (direct link)

click here

Credits

Entrant Companies

Thackway McCord, US

Advertisers

Sylvamo, US

Individual Credits

Creative Director: Steve Clarke
Lead Designer: Kevin Grzejka
Executive Creative Director: Kat McCord