by Yeonji Choi

Spix is a fashion brand supporting the welfare of endangered animals. The items are designed to raise awareness of endangered animals: tigers, bonobos, macaws, rhinos, pandas, and elephants. Spix donates profits to support the protection of endangered animals.

Endangered animals are likely to become extinct in the near future, and they are at risk due to factors such as habitat loss, poaching, and pet trade. The result is entirely of our own making. By conserving wildlife, we can ensure that our future generations can enjoy the natural world and the incredible species that live within it.

To help protect wildlife, it's essential to know how species interact within ecosystems and how they're affected by environmental and human influences. Healthy ecosystems depend on plant and animal species as their foundations. Thus, when a species becomes endangered, it is a sign that the ecosystem is slowly falling apart, meaning human beings will not easily access clean air and water and fertile land for agriculture. It is important to make sure that animal species are protected.


Silver in Digital Ads and Campaigns 2022, Freelancer

Silver in Character Design for Social Change 2022, Freelancer

Silver in Promotional materials for Social Change 2022, Freelancer

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Yeonji Choi

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