Year of The OX 2021 Collateral Campaign

by Ping Xu

The collateral campaign of Year of The OX 2021 was designed for the Office of International Admission & Student Services (IASS) of The University of Texas Rio Grande Valley for IASS's Lunar New Year 2021 Event. The collateral campaign includes an event logo design, a gift pakage design, a T-shirt design, an instagram post design, and a couple of web banner designs for IASS official website and Facebook page.

Inspired by one of the Chinese traditional folk art forms, paper cut, I created a logo for the event first, and addressed the logo as a focal point of each item.

Prize

Silver in Logos 2021, Freelancer

Created by:

Designer

Ping Xu

Profile Website

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Project Website

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Client

UTRGV Office of International Admission & Student Services