Kitslo is a 3D camera kit that converts any smartphone into a lenticular camera. The kit captures 3 different views of the subject being photographed simultaneously and the Kistlo app uses a special algorithm that turns the photos into a gif animation, also called a 'wigglegram'. We wanted to create a logo that can become an icon for the next generation of lenticular photography. The logotype represents the main proposition of the product, a kit that turns photos into 3D videos, with a minimalist approach. Identity uses a bright and bold gradient, injecting energy and dynamism to the static icon.