Raw Epics is an adventure based company based in Singapore that specialises in mountain bike guiding and mountain biking skills training.
The letter “R” acts as the backdrop which illuminates the letters “A” and “W” which is integrated into the mountain graphic. The mountain is used to represent the great outdoors as well as achieving personal milestones.
The logo can be used in full with the brand spelled out or just graphically. The colours are two toned to pay homage to the brand's origin. The font selected is kept modern and set to caps so as to improve readability, especially when used in small collaterals.