On the surface

by At the Art Studio

The lady hides her emotional expressions behind a hand fan and let it speak its own secret social “code”. The fan might be seen as a metaphor of a mask that is conform to a social context. On the other hand, it reflects an exterior perception and approval. This series depicts a mental phenomenon happening in most of East Asian societies: The obsession of hiding true emotions and decisions to assimilate conventional social standards.

Prize

Silver in Illustration 2020

Created by:

Design Director

Tran Thi Huyen Tran

Design Company

At the Art Studio

Website

click here

Design Team

At the Art Studio

Credits

Entrant Companies

At the Art Studio, SG

Advertiser/Brand

At the Art Studio, SG

Individual Credits

Illustrator: Tran Thi Huyen Tran, At the Art Studio
Art Director: Willy Tay, At the Art Studio

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