Branding Category

Entry Title:

RRG

Category:

Professional Branding

Position:

Bronze

Design Director:

Mikhail Puzakov

Design Team:

Oleg Vvedensky

Company:

12 points

Client:

RRG

RRG provides full scope of services such as geomarketing, consulting, brokerage, management etc. On its 10th anniversary the company decided to refresh and we were tasked to reinvent visual identity of RRG while preserving intact its existing logo. As geomarketing is key expertise of RRG, we based the new identity around stylized artistic representations of a topographic map. The resulted “geomaps” rendered in RRG colours of white, black and orange were applied throughout all corporate materials.