Strange

by Pratt Institute

Strange is designed for a departmental exhibition Pratt Institute held in 2019, discussing the relationship between humorous situation in a stand-up comedy and the different perspective audiences can get. Stand-up comedy has revealed a vivid instance of how violations are perceived differently among collective identities. This project is based on quantitative and qualitative research. The campaign provokes intersectional perspectives and undergoing social changes driven by shifts in collaboration.

Prize

Silver in Typography 2020

Bronze in Integrated Graphic Design 2020

Created by:

Design Director

Danyang Ma

Design Company

Pratt Institute

Design Team

Independent