The Racing Manager - Capturing the excitement of Horse Racing

by Vitamin London

The Racing Manager is a progressive platform that bridges a traditional industry with a modern tech approach. It’s the second most attended sport in the UK but without supporter groups. The Racing Manager’s digital ecosystem has successfully demonstrated the proof of concept that we can increase engagement by using new channels that weren’t previously open. 

A truly omni channel UX we didn’t just build a responsive web platform, iOS and Android app but considered text message, email and more so that anyone could get their updates wherever they were.

We streamline communication, administration, and regulation into one digital hub, bringing owners closer to the action than ever before.

Prize

Silver in Digital Tools and Utilities 2020

Created by:

Design Director

Jacob Beckett

Design Company

Vitamin London

Website

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Client

The Racing Manager

Design Team

Vitamin London

Video (direct link)

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Credits

Entrant Companies

The Racing Manager, GB
Vitamin London, GB

Individual Credits

Product Designer: Charlotte Weyer, Vitamin London
UX & UI Designer: Jon Symmons, Vitamin London
Art Director: Robert Lloyd, Vitamin London