ARS ET INGENIUM - TOWARD LEONARDO DA VINCI’S LEGACY OF SIMILITUDE AND INVENTION

by Studio Kmzero

The Florence Biennale is the major contemporary art exhibition in Florence (Italy), where it is regarded as an outstanding showcase of the international contemporary art production. Every two years the Florence Biennale enlivens the Medicean city with a programme of collateral events such as conferences, displays, performances, workshops and lectures. All this with a view to offer artists and their audience the opportunity to engage with art and culture, and know more about the theme of each edition of the biennial. During each edition of the Florence Biennale an International jury composed of distinguished scholars, art historians and critics from different countries confer the ‘Lorenzo il Magnifico’ Award to the best exhibiting artists, or winners to be chosen amongst the finalists for their works on display, respectively. Furthermore, the ‘Lorenzo il Magnifico’ Lifetime Achievement Awards are conferred to individuals and institutions who have reached pinnacles of artistic achievement or stood out for their contribution to culture.

The image of the 12th edition is linked to the figure of Leonardo Da Vinci. On the occasion of the celebrations for the five hundred years since the death of Leonardo da Vinci, the Florence Biennale 2019 offers a reflection on the cognitive and at the same time creative approach of the Renaissance Master universally considered as a genius of all times. In particular, the theme of Florence Biennale 2019 focuses on the multi-soul nature of Leonardo, an excellent artist who in his own way was also a scientist dedicated to the study spanning different disciplines

Prize

Silver in Branding 2020

Created by:

Design Director

Cosimo Lorenzo Pancini

Design Company

Studio Kmzero

Client

Florence Biennale

Design Team

Cosimo Lorenzo Pancini, art director and type designer; Isabella Ahmadzadeh creative partner and graphic designer; Debora Manetti, creative partner...

Credits

Individual Credits

Brand Strategist & Creative Director: Debora Manetti, Studio Kmzero
Creative Director & Typography Manager: Francesco Canovaro, Studio Kmzero
Graphic designer: Cristiana Pezzatini, Studio Kmzero