Redbarn is a family-owned pet product producer dedicated to providing healthy, wholesome, and innovative food, chews and treats to dogs and cats. Their old website design was not usable on a mobile device, which is extremely important to stay competitive in today’s pet food industry. Since one of their goals was to create a more engaging user experience, we planned out interactive features that would engage, educate, and help their visitors to find the right products for their pets. One interactive feature we planned out was a fun product picker quiz that helped visitors find customized product recommendations, based off of their pets’ focus areas, personality, and flavor preferences. Their new website educates pet owners of all types while helping them easily find what they are looking for in customized, interactive and engaging ways.