Healthdom creates a health action plan based on your DNA, lifestyle, and family medical history. The app offers tools that make health management transparent and convenient, by recommending personalised medical screenings, highlighting possible health risks, and advising lifestyle and nutrition adjustments. We have designed a comprehensive visual identity for Healthdom: the brand's logo and visual language, website, supporting marketing materials, and the entire look & feel of the app. The visual goal was to convey the following brand values: professionalism, health care, medicine, at the same time taking into account visual attractiveness and contemporary character.