French Hospital Medical Center Foundation

by Ed Marshall

French Hospital Medical Center Foundation is committed to supporting the charitable and community health care mission of French Hospital Medical Center through fundraising. The Foundation will support French Hospital Medical Center as they will redefine health care in San Luis Obispo County with an incredible transformation of their hospital campus. 

Matchfire was consulted to expand and enhance the initial proof of concept, “Your New French Hospital”, into a fully integrated, capital campaign platform known as Beyond Health. The campaign platform mobilizes existing supporters and attracts new donors, with the goal of assisting and supporting the overall fundraising goals for the new French Hospital campus. This multi-channel campaign will include a digital fundraising component, an awareness and engagement campaign, and marketing strategy inclusive of: campaign value proposition, strategic direction, visual identity, website development, and ongoing support of the campaign’s execution.


Bronze in Integrated Graphic Design for Social Change 2020

Created by:

Design Director

Ed Marshall

Design Team

Sydney Gelb, Lea Brandy