The main idea was to incorporate nature’s best ingredients and the latest scientific discoveries in a design that generates awareness and transparency about high-quality health products. The supplement packaging design presents "nature meeting science" and generates a new tone of voice using a 3D realistic render of a white capsule that evokes the purity of the product ingredients and a curcumin root. The logo, symbolized by a modern leaf interpretation, is positioned in a round shape of curcumin color, in order to not clutter the composition and be easy to recognize on the shelf.