Founded by beauty industry veteran April Peck, Save Me From is a category-busting haircare treatment designed to combat six sources of hair damage: age, thermal, sun, pollution, chemical processing, and product buildup. Dubbed ‘Hair Reboots,’ each product is thoughtfully designed, showcasing the brand’s proprietary ingredient and commitment to suicide prevention. Save Me From’s packaging is a cathartic unboxing experience, requiring consumers to tear away the source of damage to reveal the product within.
Silver in Packaging Design 2020
Silvia Lambarri, Ryan Nussbaum, Melissa McCoy
LIV LUX LAB, LLC, US
Photographer: Melissa McCoy, MSLK
Designer: Ryan Nussbaum, MSLK
Designer: Silvia Lambarri, MSLK