Mexcla Branding

by EME Design Studio

Find your mix with Mexcla, the artisanal tomato cocktail juice that can spice up any day.
Our approach to branding this product was to simply reflect the fresh, hand-crafted, and authentic qualities of the product itself. We succesfully captured the brand’s soul: authenticity and modernity by combining fresh and natural vegetable shapes along with vibrant and tasteful colors.
The bold iconographic elements and energetic colors mixed together emulates how Mexcla too can mix well with almost anything. The final result is a fun, tasty design.


Silver in Branding 2020

Bronze in Packaging Design 2020

Created by:

Design Director

Ana Ruiz

Design Company

EME Design Studio


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Design Team

Ana Ruiz, Analaura Fuentes, Mariana Lopez, Iris Morales, Joel Martinez

Video (direct link)

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