Entry Title:

YETI VS WILD ANIMALS

Category:

Non-Professional Integrated Graphic Design

Position:

Gold

Design Director:

Sohyeon Ahn

Company:

Texas A&M University-Commerce

Client:

YETI

When people doing the activities of outdoor, they worry about wild animals like bear, wolf and so on. This campaign shows how YETI is stronger than the wild animal, it never crashed, never opened by any animals. It shows after YETI vs Wild animals, also this campaign shows YETI is verified safety and hardness by the beasts.