Tin God[s]

by Gareth Fry Design

Classic Morgan motor cars are undoubtedly striking and elegant, but there’s much more to them than meets the eye. Rather than being the products of factory robots, these masterpieces are the offspring of the “Tin Gods.” Featuring photography shot on location at the Morgan Motor Company in Malvern, England, this magazine gives readers a rare look at the metal-working genius of the craftsmen who breathe life into each of the cars that proudly bear the family name.


Silver in Magazine & Newspaper Design 2020

Created by:

Design Director

Gareth Fry

Design Company

Gareth Fry Design


Morgan Motor Company

Design Team

Gareth Fry