Holystone wishes to show its standout innovative spirit among industry rivalry, so requested a series of unique and creative washi tapes as an elaborated gift for their shareholders.
Inspired by the screenshot of 2D games, Holystone is transformed into a space shuttle, traveling through geometrical patterns merged with corporate identity, color, and names, symbolizing its fearlessness for challenges, continuous progress, and pursuit of extraordinary performance. The series of bright and colorful washi tapes reflects its positive and innovative corporate image.
To extend the feeling of space exploration, the black card stock is used on the packaging box as the universe. After the box is embossed with pearl and laser silver foil, its fantasy and inclusiveness are revealed with diverse reflections of light, hence it set off a much more vivid and colorful visual when the washi tapes are embedded.
Gold in Packaging Design 2020
Chi-Yao Tang, Chun-Yao Huang, Yi Wang, Jian-He Lin