Arianee is a protocol based on blockchain technology and is used to manage digital ownership and authenticity certificates for valuable objects.

This project was done when I was working at Orchid. We worked closely with Arianee to develop a narrative telling their story and its significance in today’s world. I lead and created all design aspects, from concept to animation and sound design, including scripting and storyboarding.
Targeting the luxury industry, we decided to pursue a realistic and modern style of illustration. We created a wider range of color tones under the Arianee brand colors to end up with visuals with more depth and layers. Since this is a very technical subject, we included more real life inspired scenes, to foster a smooth and easier understanding.