Floyd Hemp Factory

by Virginia Tech

The commonwealth of Virginia made growing hemp legal in early-2019. Since its legalization, over 600 people have received licenses to grow hemp and 92 of those licensed receiving registrations to process the crop. In an already saturated market, Floyd Hemp Factory needed a brand that distinguished itself from competition. The logomark combines a hemp leaf with a factory gear. Pairing with the mark is a custom typeface that was inspired by factory signage. Secondary graphics adopt the landscape of the Blue Ridge Mountains through topographic maps.


Silver in Logos 2020

Created by:

Design Director

Patrick M Finley

Design Company

Virginia Tech


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Floyd Hemp Factory

Design Team

Patrick Finley


Entrant Companies

Virginia Tech, US


Floyd Hemp Factory, US

Individual Credits

Assistant Professor: Patrick Finley, Virginia Tech