Care for mom to be

by Seyon Kim

Care for Mom To Be is a campaign that promotes awareness of the needs of traveling pregnant women. It encourages other to offer a seat on a train or a place to park their car. The campaign grows from a logo that combines the figure of a pregnant person and the shape of a heart. This was designed to appeal to both men and women, and to encourage both sexes to respond positively.


Silver in Branding 2020, Non-Pro

Created by:

Design Director

Seyon Kim

Company/University or Design School

Maryland Institute College of Art


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