Variety

by Lingfeng Liu

Variety is a company who offers men’s skin and hair care products in the USA. The hair care products are their most selling and characterized products, which contain a broad and specific range of choices for men’s hair. The products can be served to the audience who have the different types of hair, for example, the curly hair, the curly-straight hair, and the straight hair. These three types are the most general ones in the world. Also, it would be classified by the colors, volumes, and textures. Generally, every man can get their specific hair care. Variety provides a fresh way for the men’s care products to promote their attraction in the markets.

Prize

Silver in Branding 2019, Non-Pro

Created by:

Design Director

Lingfeng Liu

Company/University or Design School

Maryland Institute College of Art

Website

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Video (direct link)

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