The brand’s goal is to develop a place with a strong visual identity, to foster the connection between the building and the people.
The connection and disruption sensations that the visitor perceives inside the new Econocom headquarters are the result of an integrated design system where unconventional icons, wall messages and anamorphic applications overturn the traditional schemes and perspective.
Bronze in Branding 2019
Matteo Mascetti, Simone Cristiani
Econocom Italia SpA, IT
True Company, IT
Account Director: Alessia Bernava, True Company
Executive Creative Director: Simone Cristiani, True Company
Design & Innovator Director: Matteo Mascetti, True Company