Formsaachen – Legespiel

by Formsaachen

The Formsaachen Legespiel takes you for a walk through the city of Aachen, the beautiful heart of Europe. Formsaachen is the illustrative examination of Aachen's most significant landmarks. A total of 36 illustrations show buildings, fountains and monuments, always raising the question as to what extent their appearance can be broken down into the basic shapes and colours without losing their character. The result of this examination is a unique branded 72-piece laying game where you have to find matching pairs, which is available in a limited edition of 1,000 pieces in exclusive design distribution in Aachen. // Project: Research – Illustration – Final artwork – Research gamecard materials – Development packaging design – Research local print shop – Production – Assembling and numbering the packages by hand // Background information: The labels name a combination of „forms“ and the city name „Aachen“. It’s a play on word in german. „Formsache“ with one „a“ means things made up with forms and also stands for „attitude“, which the city of Aachen has a lot.

Gold in Promotional Materials 2019
Silver in Packaging Design 2019
Silver in Illustration 2019
Silver in Branding 2019

Design Director
Max Widdra
Formsaachen, DE

Print management and production
Sezane Beljulji, Ingo Palm, Sieprath GmbH

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