Package design for a product line of Chinese beancakes with 4 flavors: Mung Bane Cake (green-bean cake), Soybean Cake (yellow-bean cake), Adzuki Bean Cake (red-bean cake), and Mixed-ingredient Cake (cake with eight treasures). The product names are spray painted with flourescent paints to give a bright look. Each package would have 12 small cakes of different surface patterns, which are laser-cut on the package for their visual presentations. Product information is UV-printed on the front and back of the packages. It's a mid to high end product line targeting both Chinese and international (U.S.) markets. It's constructed entirely out of cardboard for an environmental friendly approach.
Gold in Packaging Design 2019